The Magic Breathing New Life Into Door Sales
A recent Ideal Home article reported that #wreathmaking (for door and not coffin decoration) received 29.7 million views on TikTok. So how many more...
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The Installer Magazine – April 2024
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Editor's Comment
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Editor Brian Shillibeer says now that spring has sprung and mortgage rates are likely to come down, there is a renewed sense of optimism in an industry where orders come in for summer jobs, where new installer partner schemes are coming on stream and where there is a new Glass Conference scheduled for the autumn.
Marketing Column – 20 Years Of Changes & Challenges
Purplex celebrates its 20th anniversary this year. Founder and MD Andrew Scott reflects on the company’s journey over two decades, detailing how constant innovation and investment in people has paid off – even in challenging times.
Timberlook – 1,500 Leads And Counting
In addition to offering a full suite of heritage fenestration products, Timberlook provides an in-house lead generation programme. 2024 has already seen nearly 1,500 leads generated for installers.
Rooflights & Extensions Feature – Venting Explained
SheerVent was specifically engineered to provide a practical, stylish solution that integrates with the Sheerline S1 roof lantern. It is now also available for S2 conservatory roofs, writes the company’s Jon Crohill who explains the development process and the importance of ventilation.
FENSA Column – An Issue Of Credibility
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If installers go down the lazy route of disclaimers or indemnity insurance just because a homeowner doesn’t want vents fitting to their new windows, we’ll lose credibility. It is our job as an industry to explain why they’re needed, writes Sam Davies of FENSA
Technical Article – Aspect – Whether Weather Will Cause Leaky Windows
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You may well be familiar with the phrase location, location, location but you should also be familiar with aspect, aspect, aspect, writes Don Waterworth, as it is aspect that will determine if windows are hit hard by the weather and thus if they will fail.
Aluminium & Sustainability Feature – Marketing Sustainability
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Samantha Hill, head of marketing at Reynaers Aluminium UK, looks at how the benefits of sustainability can be promoted to homeowners.
Packers Feature – The Challenges Of Triple Glazing
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As they become increasingly popular, fabricators will be factoring in all the challenges faced when manufacturing triple glazed windows. Installers need to be aware of those challenges and how they and others will affect the projects they will be working on.
Up Hup! And Away – Clark Turns Superhero For Faster Extensions
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Architect Laura Jane Clark from BBC’s Your Home Made Perfect is already up and away in in her new role as the superhero promoting Ultraframe’s new Hup! building system for house extensions built on existing bases – particularly bases where outdated conservatories now sit.